Cetera COO Tom Gooley to Retire

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Tom Gooley volition discontinue from his presumption arsenic main operating serviceman of Cetera Financial Group astatine the extremity of the archetypal quarter, the broker/dealer web said Wednesday. Gooley volition assistance the steadfast modulation to the caller COO, to beryllium announced soon. 

“Tom agreed to enactment done a captious play of transitions and maturation to guarantee consistency of work and stableness for operations for our advisors, partners, and interior teams,” said Mike Durbin, CEO of Cetera Financial Group, successful a statement. “Tom’s enactment was important to steering Cetera into a almighty manufacture position, and we are grateful for the affirmative interaction he’s had connected our organization, countless advisor practices and the vocation paths of truthful galore Cetera employees.” 

Gooley joined Cetera successful October 2020, assuming work for the firm’s service, technology, trading and operations. Prior to joining, helium was the managing manager of service, trading and operations astatine LPL Financial, wherever helium rebuilt the firm’s telephone center. Prior to that, Gooley held elder roles astatine TIAA-CREF, Morgan Stanley, Bank of America Securities and Goldman Sachs. 

At Cetera, Gooley spearheaded the rollout of Cetera’s multi-custodial platform, adding Fidelity’s NFS Clearing services. He besides led the integrations for Cetera’s acquisitions, including Voya, Securian and Avantax. 

“This is some a solemnisation of Tom’s interaction and a assured handoff to what comes next,” Durbin said. 

Late past year, the institution said it made “a tiny workforce reduction.” Cetera did not elaborate connected the types of roles being cut, but said determination was “minimal interaction connected field-facing employees and nary interaction connected the Regional Growth Teams that enactment our fiscal advisors and institutions.”

The moves added to the layoffs the steadfast made earlier successful 2025, which Cetera besides said were not advisor-facing. 

Cetera presently has astir 12,000 advisors crossed its assorted channels. They collectively oversee much than $625 cardinal successful assets nether medication and $284 cardinal successful assets nether management.