MarketBeat
Wed, January 21, 2026 astatine 4:04 AM CST 7 min read
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Premier Foods delivered a beardown Q3 (13 weeks to Dec 27) with branded gross up 5.2%, full radical income up 4.1%, a 22bp summation successful UK marketplace share, and has raised full‑year trading nett guidance to the upper extremity of marketplace expectations aft a "really beardown Christmas."
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Management says maturation is driven by its branded‑growth model—higher selling investment, innovation and premiumisation—highlighted by moves specified arsenic Paxo advertizing aft ~20 years and a 19% emergence successful Mr. Kipling Signature mince pastry volumes.
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Acquired brands (The Spice Tailor, Fuel10K, Merchant Gourmet) grew successful treble digits, planetary gross roseate 10%, and the radical is expanding superior expenditure to replatform accumulation portion managing low‑ to mid‑single‑digit inflation.
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Premier Foods (LON:PFD) reported a beardown 3rd 4th and said it is present guiding full-year trading nett to the precocious extremity of marketplace expectations pursuing what CEO Alex Whitehouse described arsenic “a truly beardown Christmas.” The update covered the 13 weeks to December 27 and marked an acceleration successful maturation compared with the archetypal fractional of the fiscal year.
Whitehouse said branded gross roseate 5.2% year-over-year successful the quarter, portion total radical income accrued 4.1%. He added that the institution grew marketplace stock successful some UK market and saccharine treats, with wide UK stock up 22 ground points, and besides gained stock successful Australia.
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Given the show successful the group’s largest quarter, Premier Foods raised its outlook for the year. CFO Duncan Leggett said the company’s improved expectations bespeak the Q3 performance, earlier-than-expected synergy benefits from the Merchant Gourmet acquisition, and ongoing absorption connected costs and proviso concatenation efficiency, alongside benefits from accrued superior expenditure.
Management repeatedly emphasized the relation of its “branded maturation model,” combining caller merchandise development, selling investment, and in-store execution. Whitehouse said Premier Foods accrued marque concern successful the 2nd fractional versus past twelvemonth and plans to bash the aforesaid successful Q4.
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As an illustration of stepped-up enactment for smaller brands, Whitehouse said Paxo received advertizing for the archetypal clip successful astir 20 years, timed for the run-up to Christmas. He besides said the institution is evolving its selling attack to scope younger consumers, including greater usage of societal media and influencers.

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